Nineteen years, three chapters.

1. Chapter III · Founder
2. Nov 2023 — PresentSelf-employed · Tampa, Florida

   Founder

   LLCreativity

   AI solutions studio. We build AI that does the repetitive work humans shouldn't. Started as an IT consulting firm and evolved into a studio that builds its own AI products.

   • WealthRx AI: AI bookkeeping for CPAs, bookkeepers, and the businesses they serve. Auto-categorizes transactions with IRS citations, flags anomalies, scores close-readiness, and syncs clean to QuickBooks Online.
   • KreoGrid AI: an AI operating system for content creators that replaces tool-hopping with one workflow for research, ideation, scripting, and publishing.
   • TZUR Impact: Federal Mission Change Intelligence, in development with a synthetic federal demo.
   • Built on a decade of enterprise data and automation experience, applying that rigor to AI that businesses can actually trust.
3. Chapter II · Enterprise data
4. Nov 2023 — Jan 2026Full-time · Tampa, Florida · Hybrid

   Master and Reference Data Strategy Lead Analyst

   Citi

   • Designed and implemented interactive Tableau dashboards to identify gaps in data validation and verification, enabling proactive resolution strategies that improved data quality and compliance across multiple domains.
   • Developed and automated ETL workflows using Tableau Prep and KNIME for large-scale data manipulation, cleansing, and transformation to support analytical and operational reporting.
   • Active contributor to the Enterprise Master & Reference Data (MRD) Architecture Strategy Group, shaping enterprise-wide policies, processes, and tools to enforce adherence to 13 Data Governance Policies and 8 Enterprise Data Standards.
   • Led the development of scalable processes for managing the full data lifecycle, including Data Authoring, Ownership, Change Management, Exception Handling, Governance Council Escalations, Quality Assurance, and Remediation, for all critical Reference and Master Data assets.
   • Partnered with the Federated Chief Data Office to drive tool adoption and staff enablement for enterprise-wide data governance initiatives, including tools for taxonomy management, authoritative data source licensing, and system-of-record registration.
   • Established governance frameworks to enforce ownership accountability, quality monitoring, and fit-for-purpose distribution of enterprise data assets across business lines and systems.
   • Spearheaded the end-to-end automation of legacy Tableau reports, eliminating manual updates and reducing reporting time by over 80%, while increasing data accuracy and stakeholder trust in operational dashboards.
5. Sep 2022 — Nov 2023Full-time · United States

   Controller Data Transformation

   Citi

   • Oversaw migration of data concerns into the new ALM/DCRM platform.
   • Performed in-depth data validation and analysis to ensure remediation readiness.
   • Developed data quality rules, dashboards, and KPIs to measure remediation progress.
   • Partnered with technology teams to enhance provisioning platforms for Controllers' reporting functions.
   • Authored and implemented a data standardization framework that improved financial data accuracy and efficiency by 35%.
6. Jul 2021 — Aug 2022Full-time · Remote

   Senior Data and Reporting Professional

   Humana

   • Led enterprise-wide healthcare reporting initiatives using Tableau and SQL, delivering actionable insights to clinical and operational teams that improved care quality, reduced manual reporting time by 80%, and enhanced regulatory compliance.
   • Streamlined end-to-end data pipelines and automated recurring dashboards, enabling real-time visibility into population health metrics, claims processing, and member engagement, directly supporting Humana's value-based care objectives.
   • Contributed to practice development and department administration including recruiting, training debriefs, and thought pieces on topics like change management.
   • Assisted in the development of project proposals, recommendations, implementation plans, communication packages, performance measurement tools, and training materials.
   • Prepared preliminary interpretations of analyses for project teams, clients, and department management, and recommended action steps based on the results.
7. Mar 2020 — Jun 2021Full-time · Tampa, Florida

   Power BI Developer

   InSync Healthcare Solutions

   • Developed the Power BI architecture in the organization so sales, marketing and finance could view data-driven reports in real time.
   • Created data mapping and data process documents to ensure better integration through ETL, and developed OLTP and OLAP data cubes to support real-time reports.
   • Developed SSAS cubes and dimensions with different architectures and data sources; built analytical dashboards in Power BI that depict critical KPIs.
   • Integrated custom visuals based on business requirements; developed calculated measures and columns in DAX and Power Query M.
8. Jul 2019 — Jul 2020Freelance · Clearwater, Florida

   Business Intelligence Analyst

   Azah Wireless

   • Created Power BI and Tableau dashboards and KPI scorecards for the sales department.
   • Designed and implemented a monthly allocation system using Excel Power Query and Power Pivot for dashboard reporting.
   • Automated supply-chain reporting in Power BI against a MySQL data warehouse; produced ad-hoc SQL-to-Excel reports, charts and pivot tables.
9. May 2019 — Jun 2019Contract · Greater Tampa Bay Area

   Business Intelligence Analyst

   WellCare Health Plans

   • Analyzed data sources across the organization while integrating existing data processes and end-user requirements.
   • Developed a SQL Server data warehouse serving multiple reporting applications; built Tableau dashboards from PL/SQL and SSMS queries.
   • Created and executed test plans with developers; documented system flows in Visio.
10. Apr 2019 — May 2019Contract · Miami–Fort Lauderdale Area

    OnBase System Administrator

    University of Miami

    • Configured OnBase (Studio, Unity Client, Configuration) to user requirements: keywords, keyword type groups, user and security groups, document types and autofill keyword sets.
    • Executed DIP and COLD processes, Scan/Index and Advanced Capture; mapped data from other systems into OnBase via DIP.
    • Created, modified and tested workflows with end users to automate business processes.
11. Jan 2019 — Apr 2019Contract · Greater Tampa Bay Area

    System Analyst

    Nielsen

    • Worked directly with clients to analyze application problems by evaluating procedures and processes; prepared and evaluated alternative workflow solutions.
    • Reviewed the current architecture of Nielsen Media Research to re-create product design, and created a standard product-design template for future products.
    • Documented system flows in LucidChart, Visio, Draw.io and Google Draw.
12. Mar 2016 — Jun 2017Self-employed · Greater Tampa Bay Area

    Business Data Analyst

    SkyLight Data Solutions

    • Led requirements-gathering sessions with internal and external stakeholders; produced BRDs and FRDs through user stories, use cases, ER and activity diagrams.
    • Built business workflow models, performed gap analysis, and documented as-is and to-be processes.
    • Cleansed and processed data in Excel and SQL; developed reports in QlikView, Tableau and Power BI.
13. Chapter I · Mumbai
14. May 2007 — Mar 2016Full-time · Mumbai Metropolitan Region · On-site

    Business Analyst / Project Manager

    Aga Khan Development Network

    Core team member of the AKDN National Demographic Statistical Team. Led a team of twenty and delivered five projects over a five-year period.

    • Established direction and goals among the project team; assigned roles and responsibilities to individual team members.
    • Collaborated with internal and external stakeholders and subject-matter experts to define detailed technical, business and functional requirements.
    • Created UML sequence and activity diagrams, use-case and ER diagrams, and user stories; translated them into Business and Functional Requirement Documents.
    • Performed extensive gap analysis between as-is and to-be business processes.
    • Developed unit test plans and test cases; performed stress and integration testing to ensure the new system conformed to user needs.
    • Worked with the DBA team on data scripts and tables and with development on UI/UX verification; developed and maintained SQL Server databases.
    • Environment: SQL Server 2008/2012, MySQL, SharePoint, IBM Data Studio, MS Access, QlikView, Tableau.

Tools I have shipped with